This newly-acquired AI imaging tech looks deep inside supermarket produce before it goes bad

The company was most recently valued at $1.1 billion, according to PitchBook.

By Riley de León
August 27, 2021

Apeel, a Cal­i­for­nia-based com­pa­ny tack­ling glob­al food waste, announced Tues­day that the com­pa­ny has made its first acqui­si­tion: a soft­ware start-up named ImpactVi­sion, which uses arti­fi­cial intel­li­gence and machine learn­ing to track the chem­i­cal com­po­si­tion of food through­out its shelf life.

Terms of the deal were not dis­closed. Apeel was most recent­ly val­ued at $1.1 bil­lion fol­low­ing a Decem­ber fund­ing round that includ­ed World Bank Group and Temasek Hold­ings, accord­ing to PitchBook.

In 2012, Apeel engi­neered a plant-based edi­ble coat­ing that can make pro­duce last two to three times as long. It has been test­ed on dozens of dif­fer­ent types of fruit and veg­eta­bles but is com­mer­cial­ly avail­able for avo­ca­dos, organ­ic apples and cit­rus fruits (man­darins, lemons, limes, fin­ger limes).

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