Clint McKinlay of Ruby Ribbon: 5 Things I Wish Someone Told Me Before I Became A CEO

As part of my series about the lead­er­ship lessons of accom­plished busi­ness lead­ers, I had the plea­sure of inter­view­ing Clint McKinlay.

A sea­soned glob­al busi­ness exec­u­tive, Clint McKin­lay is chief exec­u­tive offi­cer of Ruby Rib­bon, an inno­v­a­tive, social com­merce-dri­ven women’s shapewear and inti­mates com­pa­ny. McKin­lay brings deep expe­ri­ence in busi­ness devel­op­ment, oper­a­tions, finance, sales and social com­merce to the company.

Before join­ing Ruby Rib­bon in Jan­u­ary 2020, he served as a strate­gic advi­sor to Yves Rocher and spent more than two years as VP, world­wide sales for JAFRA Cos­met­ics, expand­ing into mar­kets across Asia, Europe and South Amer­i­ca. From 2014–17, as VP, field devel­op­ment for Shak­lee Cor­po­ra­tion, he led growth in North Amer­i­ca for the bil­lion-dol­lar well­ness com­pa­ny. Pre­vi­ous­ly he spent three years as nation­al direc­tor, sales & train­ing for Rodan + Fields, tak­ing the skin­care com­pa­ny from start­up to annu­al sales of over $350 million.

Both a leader and an entre­pre­neur, McKin­lay ran Build­STRONG, a con­sult­ing firm to social-sales ven­tures, served as VP, busi­ness devel­op­ment for the health brand Sibu, and launched the Salt Lake City-based beauty/​wellness start­up Zrii, which reaped the most suc­cess­ful first year in the his­to­ry of direct sales with more than $43 mil­lion in rev­enue. Ear­ly in his career, McKin­lay was a found­ing prin­ci­pal of the break­through ecom­merce soft­ware com­pa­ny StoresOn­line.Read more at Author­i­ty Magazine

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