Standard Setting The Brands that raise the bar with innovations for your everyday life

August 1, 2016


From photo sharing to babysitter scheduling, office email to eyeglasses, these companies are out to set a new standard in impact and ease of use.


Better nesting


The Stan­dard:
Need a babysit­ter? This ser­vice not only makes it easy to find and book one, but also con­nects you to pre­vi­ous clients for rec­om­men­da­tions. Cofounder and CEO Lynn Perkins explains, “Our goal is to sur­face all that infor­ma­tion on our plat­form and make it a lot eas­i­er than call­ing around and ask­ing for rec­om­men­da­tions from friends.”

By The Numbers:
Over 120,000 babysit­ters and nan­nies are in the data­base, and a quar­ter of book­ings are made with­in 24 hours.

Rais­ing The Bar Higher:
When the busi­ness launched 6 years ago, the aver­age response time was 23 hours. Today, it’s under 3 minutes.

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To read the full arti­cle, vis­it Forbes.